Blog
Trust and safety is becoming infrastructure
Hege Tokerud, CEO & Co-founder, Aiba Last week, Aiba was selected for Deloitte's Ventures for Impact 2026. The jury pointed to the growing urgency around protecting young people [...]
The Context Problem: How AI Moderation Misreads Gaming
A player types "I'm going to destroy you" into chat. The moderation system flags it, issues a warning, and the player gets a strike against their account. They were [...]
The Three Frameworks Defining Player Safety in 2026: DSA, the UK Online Safety Act, and COPPA
What every game studio should ask its moderation vendor The regulatory perimeter around player safety has tightened considerably over the past eighteen months. The EU's Digital Services Act [...]
Small Teams, Big Communities, One Blind Spot
How to Moderate a Gaming Discord Server If your game is taking off and your Discord server is growing fast, moderation is probably not at the top of [...]
The $375 Million Safety Warning
On Tuesday, a New Mexico jury ordered Meta to pay $375 million in civil penalties for misleading consumers about platform safety and enabling harm against its users, including child [...]
A Human in the Workflow Is Not the Same as Human Oversight
There Is a Human in the Loop. They Just Cannot Keep Up The trust and safety industry has leaned on "human in the loop" for a decade. It [...]
Content Moderation Was Built for a Different Internet
Content Moderation Was Built for a Different Internet Agentic AI systems don't just create new content risks. They expose the limits of what passive moderation was designed to [...]
The Human Cost of Keeping Platforms Safe
The Human Cost of Keeping Platforms Safe Most users never think about who reviews the content they report. They click a button and move on. Someone else handles [...]
How Modern AI Content Moderation Systems Work
Choosing the right tool for each moderation task Content moderation is one of those problems that looks simple from the outside. You have content. You want to stop [...]
Getting the Community Right from Day One
Case study: Getting the Community Right from Day One How Blue Scarab built a safer foundation for Equinox Customer: Blue Scarab Entertainment [...]
Build, Buy or Hybrid: How to Make the Right Call on Content Moderation
Content moderation isn’t limited to buy or build. Platforms can choose what to build, what to buy, and what to combine. Most platforms do not debate buy versus [...]
The Power of Community in Gaming
Beyond Gameplay Toward Culture Gaming has always been social. Even before online play, games were shared experiences. Friends gathered around the same screen, talked strategy, argued about rules, and celebrated [...]
Why We Started Aiba
A short film featuring Aiba CEO Hege Tokerud, showcased at Norway’s largest business conference, reflecting on responsibility, online harm, and why digital safety must be built in from the [...]
The real impact of stopping digital harm early
Impact is often discussed after something has gone wrong. We believe it should be measured before harm has the chance to spread. At Aiba, our [...]
Amanda now support 100+ languages!
We have been working on something important these past months, and today we are finally ready to share it: Amanda now supports more than 100 languages, and that's a big [...]
Build Better Communities with Smarter Discord Moderation
Discord has become the main gathering place for players, creators, and communities of every kind. At that scale, moderation is no longer something extra — it is part of what [...]
Building Trust Pays Off. Abuse and Spam Cost You.
When users leave a product or community, the first instinct is to blame the features. Maybe the game felt stale. Maybe the app was buggy. But more often than [...]
Grooming in online communities: see it early, stop it fast
Most grooming is not a single bad word. It is the shape of a chat over days or weeks. A friendly start. More attention. A shift to private spaces. [...]
Sweden sends a signal: safety is a leadership task
Public attention in Sweden has moved fast. A national investigation raised concerns about grooming in popular online games. Ministers met with industry and asked what has changed and what [...]
Trust & Safety as a Growth Lever: From Cost to Competitive Edge
For a long time, Trust and Safety was seen mainly as defense. It was about avoiding lawsuits, keeping regulators satisfied, and trying to stay out of the news. Important [...]
Fast Where It Can Be, Human Where It Must Be: The Future of Moderation
Online communities face enormous pressure to keep harmful content under control. Players and users generate messages, posts, and streams at a scale that humans alone cannot manage. Regulators and [...]
3 Ways Amanda Unlocks More Revenue
Safety That Grows the Pie A clean, well‑run community isn’t just good karma, it’s good business. Games and social apps using Amanda can turn safer spaces into real revenue [...]
4 Ways Amanda Cuts Moderation Costs
Player Safety That Pays for Itself Moderation used to be a necessary, but painfully expensive line item. With Amanda, it’s a cost‑saving machine. Below are four proven ways our [...]
The Hidden Cost of Over-Moderation
Text filters are meant to protect players, especially kids and teens, from harmful content. But when they’re too strict or not smart enough, they can end up doing the [...]
If Teens Use Your Product, Watch Adolescence on Netflix
It's a raw reminder of what it’s like to grow up online, and how far behind most adults still are. Netflix’s Adolescence doesn’t tell a story about predators [...]
Aiba & PeaceTech: Pioneering a Safer, Smarter Digital Future
PeaceTech harnesses technology to tackle global challenges such as conflict resolution, human rights protection, cybersecurity, and digital safety. Oslo, home to the Nobel Peace Prize, has become a global [...]
DSA Transparency Reporting: What Online Communities Need to Know Before the April 16 Deadline
The Digital Services Act (DSA) has introduced strict transparency reporting requirements, and all online platforms, including online games with social interactions like chat and videos must be ready to [...]
Meta’s Free Speech Pivot is a Step Backward for Online Safety
Meta’s latest changes to its trust and safety policies might sound like progress toward free speech. Removing third-party fact-checkers, introducing “Community Notes,” and relaxing moderation rules are being framed [...]
When Good Players Get Punished: How Over-Censorship Breaks Communities
In online communities, safety is a top priority. Many platforms use live text filters to block harmful or inappropriate messages in real time. But these systems often come with [...]
Why Community is the Heart of Gaming’s Future
Community engagement isn’t just important to gaming—it’s the heartbeat of player experience and retention. Too often, players are seen as mere consumers, but the truth is, they’re so much [...]
The Scaffolding for building a great community
Think of community guidelines as the scaffolding when building a great community—without scaffolding, the growing community would eventually collapse under its own weight. These guidelines form the foundation for [...]
Building Community Safety: How Aiba and MovieStarPlanet Created the Ultimate AI Moderation Platform
Building Community Safety: How Aiba and MovieStarPlanet Created the Ultimate AI Moderation Platform MovieStarPlanet MovieStarPlanet, headquartered in Copenhagen, Denmark, has been [...]
Toxicity is scaring off players and killing profits, so what’s the cure?
Online games should be a place for fun, adventure, and camaraderie. Whether it's fighting dragons with friends or competing in an epic soccer match, these virtual worlds have a [...]
MovieStarPlanet and Aiba joins forces to safeguard children and young people online
Incredible proud to announce we are joining forces with MovieStarPlanet to revolutionize children's safety in online communities and starting with the millions of players on MovieStarPlanet and Blockstar Planet! [...]
Signed agreement with the Norwegian Police
20 lines of text is all that is needed to detect a potential online predator. The signing of a formal agreement between the Norwegian Police and Aiba will further [...]
Guarding the Digital Playground
Today, kids and teens spend more time online than ever before—whether it’s on social media, games, or forums. While the digital world opens up exciting opportunities, it also exposes [...]
We’ll be at the FOSI European Forum 2023
Our AI-powered moderator tool Amanda is dedicated to safeguarding children online, whether they're gaming or using social media. We're thrilled to attend the FOSI European Forum 2023, where we [...]
Aiba winner of Innovation Award 2022
We are humble and proud to receive the Gjøvik Kommunes Innovation Award 2022 ♥️ Our short journey so far has already been a bumpy ride with loads of up and [...]
Happy Safer Internet Day & 5 tips on how to keep your child safe on the internet
We are celebrating the Safer Internet Day today! On that occasion we have made a list on measures you can take to protect your child's digital life. 1) Talk [...]
We made it to SXSW Pitch Final 2023
Howdy 🤠 We are super happy to finally tell the world we made it to the final in the Artificial Intelligence, Robotics & Voice category at SXSW in Austin coming [...]
Joining forces in safeguarding kids and teenagers on the internet
Joining forces in safeguarding kids and teenagers on the internet! Anne Borg and Norges teknisk-naturvitenskapelige universitet (NTNU) in the position on still delivering world leading research and Utenriksdepartementet in helping us into new [...]
Did you know the Norwegian police has it’s own online patrols?
The internet patrols provide guidance on safe and good internet usage, and is a visible police force that is accessible to people on the internet - with focus on [...]
Reuters series 50 Leaders of Change
Curious on how our artificial intelligence stop cyber grooming before the damage is done and how we provide safe digital lives and make sure children have a safe space [...]
Pressrelease July 2022: Aiba has closed pre-seed funding
Artificial intelligence will safeguard children and young people online: Dream team of Norwegian investors will contribute to international growth to prevent cyber grooming and toxicity. Firda, Antler, Wiski and [...]
















































